Shape of Media

I Tried to Outsmart the Guy Who Invested $100M into Dude Perfect

I thought I saw a flaw in their business. But he proved me wrong. He changed my view on what matters in the creator economy.

Apr 11 • Jamie Nicholson

3

September 2025

AI Won't Replace Entry-Level Jobs... But It'll Change Them

What I learned from my summer in corporate HR

Sep 6, 2025 • Jamie Nicholson

2

August 2025

2 Models of Creator Growth: Which is worth billions?

Top creators can either deepen their existing audience or expand into new audiences.

Aug 18, 2025 • Jamie Nicholson

1

July 2024